Category: New Products

Benyfit Natural has announced the launch of a new dog-friendly ice cream range. Available in three fruit-based flavours, the products have been developed for pet retailers and dog-friendly venues looking to expand their seasonal product offering.

UK-based puppy training app Zigzag has launched its first fully localised French-language experience. The move marks the company's first major expansion beyond English-speaking markets and forms part of wider plans to make puppy training support available to dog guardians around the world.

WildWash has introduced a new 500ml version of its Magic Mud for Dogs & Cats, offering pet owners and grooming professionals a more convenient format for regular home grooming routines.

A new dog treat range has been introduced through a partnership between PARK LiFE and Thin Blue Paw, with proceeds supporting the care of retired police dogs across the UK.

Tractive has released its DOG 6 GPS tracker range in the UK, adding behaviour and health monitoring features alongside real-time location tracking, with an XL Adventure model designed for larger, active dogs.

Two new Level 2 dog grooming qualifications have been launched by iPET Network, designed to support learners entering the grooming sector.

MiAlgae and Butternut Box have announced a partnership to introduce a fish-free Omega 3 ingredient into dog food, using microalgae grown from whisky by-products. Here’s what it means.

Nilaqua Pets has expanded its waterless dog grooming range in the UK, introducing new no-rinse products designed for cleaning dogs without bathing.